Which application will be the last to end with the 2017 OTT Application Ranking?

With the development of the Internet, the internetization of homes has also become a new living room economy industry; the OTT industry has risen, and users of mobile devices that originally occupied the dominant position have gradually transformed into users of large-screen sharing devices in home environments. Under the impetus of the emerging human beings of the Internet, competition among OTT applications has become more intense. On December 12, Talking Date released the 2017 OTT Application Ranking. As a leading independent third-party data service provider in China, Talking Date covers more than 700 million/months of active independent smart devices. It is comprehensive and true in the collection of data samples, and has become the data reference standard in various industries. In the OTT application coverage TOP 20 of the 2017 OTT Application Ranking List, 17 video applications were used. It can be seen that users' demand for rigid video titles such as on-demand movies and TV broadcasts dominated the use of smart TVs. This ranking also divides video applications into two categories: native video applications and converged video applications. Tencent, iQiyi, and Youku video applications on the OTT side respectively take over the OTT coverage of native video applications and the OTT-side activity. TOP 3 of the rate. CIBN Micro-Listing ranked No. 1 in OTT coverage in converged video applications. At the same time, OTT-side activity was also ranked first in applications of the same category; followed by other applications such as Cloud MoreTV, Live TV, and other aggregations. Applications, from the list of applications, there is no change in the two lists of the category, only the sort of differences. Native video applications, in addition to providing OTT video applications, also provide multi-platform video services such as Web and mobile apps. The brand's influence is generated by multiple port linkages; you can imagine and concentrate on cultivating. In the OTT industry, the converged video application, CIBN Micro Audio and Visual, can be ranked first, which is the strength of its products. This has an inseparable relationship with their attention to user needs and user needs-oriented resource pool filling. CIBN Microvision continues to expand its resource landscape by cooperating with copyright owners such as Tencent Video, PPTV, and Sohu Video. The daily maximum of 6.3 million live performances has attracted more copyright parties to extend their olive branches. After winning the attention of the users, through the large database of CIBN Micro Visual, clear user portraits and geographical classification also provide commercial value. Before that, many brands and CIBN micro-video have cooperated with advertising. Through brand-new advertisements, homepage recommendation, and title of title, the brand exposure and upgrade were enhanced, and the brand built an Internet TV bridge and intimate contact. Consumer life. This is different from tough TV commercials. When users use smart TV video applications, their main purpose is recreation, which is more conducive to allow users to accept advertising information and subtly enhance the impression of the brand. The OTT industry is booming today, video applications how to maximize the user's needs, the dominant position in the competition has become the key, but it is even more crucial in this competition who can survive to the end by strength. From the CIBN micro-listening example, we can see that the opportunity is always reserved for those who are prepared, and the Talking Date “2017 OTT Application Ranking” will also likely be part of the answer. Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.

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