Xinfei is about to resume work, Konka has formulated a three-year transformation plan for Xinfei's current situation

Two months after being acquired by Konka Group (hereinafter referred to as Konka) for 455 million yuan, the old refrigeration giant Xinfei will officially resume production on August 28.

A reporter from "Securities Daily" learned from Konka that at present, the new core management of Xinfei has all been in place. Most of them come from Konka, and they have many years of experience in their respective fields. They are making every effort to form a grassroots team to ensure the resumption of production. Go smoothly.

An insider from Konka said: “The current progress of Xinfei’s preparatory work for the resumption of production is faster than we expected. We will continue to expand the number of employees according to the progress of the resumption of production, and give priority to the use of old employees. It is estimated that the total staff demand of the new company in the next three years About 2,800 people."

A person close to Xinfei said: "The company's first batch of resumption of production is the refrigerator product line, which is mainly positioned in the high-end. The company's current main task is to open the domestic market and plan to expand overseas markets in the future."

Six executives settled from Konka

Expansion of the number of old employees is preferred

Xinfei will officially resume work in Henan on August 28, and the senior management team is now in place.

The "Securities Daily" reporter learned that after the rectification of Xinfei's senior management team, 6 are from Konka and 2 are from Xinfei.

Among them, Zhang Zhongjun, the general manager of Konka's white goods business, serves as the chairman of Xinfei, which will promote the integration of resources between Xinfei and Konka. During his work at Konka, he was responsible for major investment and project decision-making in the white goods business; Lu Jian was appointed as the general manager of Xinfei and will be fully responsible for the development of Xinfei's operating business. He was formerly the executive vice president of Konka's color TV division. He has 13 years of work experience in the white appliance industry and trades more than 10 billion yuan in business. He is the main driver of the re-emergence of Konka white appliances.

Xinfei is about to resume work, Konka has formulated a three-year transformation plan for Xinfei's current situation

At the same time, Xinfei took the post of three deputy general managers. Among them, Han Wenyue is the deputy general manager of manufacturing, who will be fully responsible for the production and equipment management of the Xinfei manufacturing system as well as the transformation and upgrading of the work. He is a senior expert on polymer materials and has 25 years of senior management experience in home appliance manufacturing system; Liu Bin is in charge of sales. He was formerly the head of Konka white electricity sales system and will be fully responsible for Xinfei's domestic and foreign sales business; Yang Qinhe is mainly responsible for administration In business, he was originally the chairman of the Xinfei Trade Union.

In addition, Xinfei’s Chief Financial Officer, R&D Director, and Deputy Finance Director are all in place. They are Feng Wenqin, Zhang Hongwei, and Chen Youhong. They have held positions such as Baidian Finance Director, R&D Director, and Baidian Finance Deputy General Manager at Konka. He has rich experience in finance and supply chain finance. Among them, Chen Youhong has many work experience in setting up new business units, and has 20 years of management experience in production, supply and marketing finance and full-chain financial management in the white goods industry.

At present, all the above-mentioned Xinfei executives have been put in place and are working.

A related person from Konka told the "Securities Daily" reporter: "At present, Xinfei will continue to expand its personnel. It is estimated that the total personnel demand for the new company in the next three years will be about 2,800, of which about 600 are management, R&D, and sales personnel. There are about 2,200 system management and front-line employees." He said that the company will give priority to recruiting new and old employees.

Transform into a smart factory after three years

Accelerate the acquisition of the "Xinfei" trademark

After taking over Xinfei, Konka formulated a transformation plan for Xinfei's current situation.

"Securities Daily" reporter learned that the transformation plan will be implemented in three years. In 2018, Xinfei will mainly transform the front-end process equipment that uses more refrigerators and has low production efficiency. After the transformation, the production efficiency will increase by about 10%. Refrigerators mainly modify the production bottleneck links and lower production efficiency process equipment.

In 2019, Xinfei plans to transform the double-door air-cooled refrigerator line to improve product quality, control production management costs, and increase production efficiency by 200% after the transformation.

In 2020, the company will continue to transform the production line of open-door air-cooled refrigerators, introduce robots to replace manual operation, automatic mold change, automatic scan code recognition, automatic quality data collection and analysis, etc., and increase the introduction of quality assurance, storage and transportation and other auxiliary facilities , Introduce intelligent self-pickup cabinets, intelligent vending machines, and embedded refrigerator production lines, and carry out intelligent factory transformation.

In addition, the current brand problem of Xinfei has also been solved. After Xinfei Electric completed the equity change, the Xinxiang Municipal People's Government issued the relevant "Measures" to clarify the chaotic "Xinfei" small home appliance brand, which will make the "Xinfei" trademark more clear.

It seems that Xinfei's progress before the resumption of work is relatively smooth, and Konka is accelerating the formation and transformation of its new team.

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