Deutsche Telekom Expands Smart Grid Business

According to reports from foreign media on November 9, in response to fierce competition in the fixed and mobile markets, Deutsche Telekom is actively expanding its smart grid business to seek new growth points.

For decades, Deutsche Telekom has been working to help people communicate with each other. Today, the Deutsche Telekom giant hopes to establish new contacts with users through smart meters.

In order to find new growth points, the parent company of T-Mobile is actively entering the smart meter operation business. This is an emerging field, but it has attracted many companies interested in improving energy efficiency.

Deutsche Telekom’s move comes at a time when the competition in the Internet and mobile phone markets and the increasing popularity have weakened its core wireless and fixed network business. The company’s financial report released last week showed that revenue fell by 4.1% in the third quarter to only 15.6 billion euros (about 21.89 billion US dollars). This data also highlights the pressure on Deutsche Telekom.

Both fixed-line and mobile subscribers experienced year-on-year declines, but due to lower tax rates and interest income, Deutsche Telekom’s third-quarter profit increased by 7.9% to 1.03 billion euros.

Deutsche Telekom is not the only telecommunications giant to expand its new business. In Europe as a whole, the major telecom monopolies that originally saw bright future from the construction of high-speed wireless services were forced to find other growth points because of fierce competition.

France Telecom also expanded online cloud computing and communications services. Telefonica has entered the field of e-health services such as telemedicine and financial services such as mobile banking.

Advantages With smart meters, utilities can better manage power generation and coordinate the supply and demand of renewable power sources such as wind power and solar power. Deutsche Telekom plans to sell a fixed-rate service, including installing and running a communication box, sending smart meter data to the total control data center every 15 minutes, calculating it and forwarding it to the public utility. The service will also provide utility users with a service that allows them to view power usage through the main control website.

According to European regulators, by 2010, 80% of EU households must install smart meters in order to achieve a 20% reduction in greenhouse gas emissions. Deutsche Telekom's telephone and broadband services are available to almost all German families. The company believes that public utilities must have the skills to spread large amounts of data across the Internet. The company currently has 21 smart meter projects in Germany.

Gabriele Riedmann de Trinidad, Germany's telecommunications energy strategic market manager, said: “We know how to safely transmit large-scale data. We have the knowledge and need to be the most energy industry. Good partner."

Market Outlook The utility relies on service providers to deploy smart meters, read data, and integrate information into their existing data systems. IBM announced a project in the UK in May this year that will provide residents with real-time usage data and will add more than 100 similar projects in multiple markets. Swiss measurement and energy management company Landis + Gyr recently announced the deployment and integration of smart meters in the United States and Finland.

A recent report released by market research firm Datamonitor shows that the size of the smart meter and infrastructure measurement market in Western Europe was only $219 million last year, but it is expected to reach $2.15 billion by 2015.

Deutsche Telekom CEO René Obermann said in March this year that through its focus on the Internet services in the energy, automotive, health, and media industries, the company will receive an additional 1 billion euros of revenue each year by 2015.

However, even if Deutsche Telekom achieves this goal, such services can only occupy a fraction of its 650 billion euros in annual sales. Some analysts suspect that this plan will not only help make up for losses in other businesses, but will even distract Deutsche Telekom's efforts.

“To prove the attractiveness of long-term business, they need to demonstrate their position in the market and the growth trend of revenue,” said Clare McCarthy, chief analyst of Ovum Telecommunication Industry, a technology research unit of Datamonitor. Also added, in short, "they need to find new markets."

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