As the industry benchmark, Philips Lighting/Zhennuofei is an optional reference for the future development of Mulinsen-LEDVANCE. This article combs the history and current status of Philips lighting and refines the experience that can be used for reference.
For Mulinsen, Philips Lighting is undoubtedly the industry's predecessor and excellent learning object. Not only does the lighting business rank first in the world, but also has the same global brands and channels as LEDVANCE, and even the layout is more profound, and the product level is more abundant. In advance, the integration of the industry chain is more familiar, and a mature business methodology can be used for latercomers, such as streamlining and focusing, opening and cooperation, internationalization and localization.
More importantly, Philips Lighting is also undergoing a transformation in the era of LED lighting. Many of the problems faced by Mulinsen-LEDVANCE have already been experienced by Philips Lighting. For example, the factory is closed. The transformation of Philips Lighting in the LED era is fruitful. Philips Lighting's exploration of the future shape and trend of LED lighting is also forward-looking. The transformation experience of Philips Lighting can help Mulinsen-LEDVANCE save a lot of detours.
Taking the transformation history of Philips Lighting as a reference, Mulinsen's opportunities and risks coexist. We believe that opportunities are greater than risks, and the future is better than now! Philips Lighting splits the upper and middle reaches, focusing on the downstream because of the size of the economy and management redundancy; Mulinsen starts from the middle reaches and expands the map downstream because it can bring significant synergies and management improvements. The changes on both sides can be said to be the same.
The advantages of Mulinsen + LEDVANCE are obvious: manufacturing strength, world-class brands, international channels; risk is similar to what Philips has experienced: turning off traditional lighting factories. Benefiting from the conversion of traditional lighting to LED, and the obvious synergy between Mulinsen and LEDVANCE, Mulinsen's future space is vast and worth looking forward to.
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