The current color TV market, from ULED to OLED, from 4K to HDR, from curved surface to laser TV... Domestic brands have gradually changed from the past runners to leaders, especially in the layout of laser TVs, domestic brands have taken the lead in pioneering power. . At present, domestic companies such as Hisense, Konka, Meile, Hualu, Guangfeng, and INESA have launched large-screen laser television products. Industry insiders have stated that in the current industrial transition period, laser displays are more likely to lead the domestic display industry. Realize "turning overtaking."
However, there will be many traffic flows on the way to overtaking, especially compared to the background of flat-panel TV giants. At present, some mainstream laser TV manufacturers in China are slightly lacking in brand rally. Among the major promotion camps for laser TVs, apart from Hisense is In addition to the big names, other brands are still somewhat thin in terms of brand image, so there is always some lack of effort in promoting laser television.
In order to solve such problems, many current laser television companies have chosen to form alliances with some color TV giants and use the power of color TV giants to jointly develop the reputation of laser TVs. For example, it was reported that Ai Luowei had to cooperate with LeTV to push the laser television. With the brand advantage of LeTV, it was to be the first brand of laser television.
In addition to LeTV's news for laser television, the audiovisual circle has recently gained insiders. Xiaomi and Guangfeng have jointly pushed laser televisions. Another major brand of laser televisions, depending on Merlot, has chosen home appliance giant TCL to make laser televisions.
According to the person in charge of Melody Home Laser TV, they are actively negotiating with TCL and both parties have entered into a substantive cooperation.
According to this person in charge, cooperation with TCL focuses on TCL’s achievements in the field of smart TVs. The cooperation between the two parties will be fully integrated into the TCL smart TV system in terms of content and systems. There will be new actions in the ecological layout of content. Will fully see the US music laser TV quickly to the market.
According to industry insiders, the clear support of giant companies, such as Hisense, Hualu, and Changhong, has a direct impact on the cognitive structure of products. But this strength, in addition to Hisense shouting, Changhong and other giants are relatively low-key to a lot, but if TCL, millet also come in to do laser television, then in the brand exposure will make laser television more grounded gas.
However, there will be many traffic flows on the way to overtaking, especially compared to the background of flat-panel TV giants. At present, some mainstream laser TV manufacturers in China are slightly lacking in brand rally. Among the major promotion camps for laser TVs, apart from Hisense is In addition to the big names, other brands are still somewhat thin in terms of brand image, so there is always some lack of effort in promoting laser television.
In order to solve such problems, many current laser television companies have chosen to form alliances with some color TV giants and use the power of color TV giants to jointly develop the reputation of laser TVs. For example, it was reported that Ai Luowei had to cooperate with LeTV to push the laser television. With the brand advantage of LeTV, it was to be the first brand of laser television.
In addition to LeTV's news for laser television, the audiovisual circle has recently gained insiders. Xiaomi and Guangfeng have jointly pushed laser televisions. Another major brand of laser televisions, depending on Merlot, has chosen home appliance giant TCL to make laser televisions.
According to the person in charge of Melody Home Laser TV, they are actively negotiating with TCL and both parties have entered into a substantive cooperation.
According to this person in charge, cooperation with TCL focuses on TCL’s achievements in the field of smart TVs. The cooperation between the two parties will be fully integrated into the TCL smart TV system in terms of content and systems. There will be new actions in the ecological layout of content. Will fully see the US music laser TV quickly to the market.
According to industry insiders, the clear support of giant companies, such as Hisense, Hualu, and Changhong, has a direct impact on the cognitive structure of products. But this strength, in addition to Hisense shouting, Changhong and other giants are relatively low-key to a lot, but if TCL, millet also come in to do laser television, then in the brand exposure will make laser television more grounded gas.
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