Cheyou's loyal companion, the driving recorder, is an instrument that records information such as images and sounds while the vehicle is in motion. According to industry insiders, the driving recorder has not yet reached the maximum market size. It is estimated that the total shipment of driving recorders in 2016 will be around 17 million sets. The domestic market will reach 10 billion scale, and the global market will reach 100 billion yuan. The recorder and the driving recorder of the rear view mirror form will present a high-end multi-functional development trend, which is reflected in the product itself, product function and ecological service:
1, the product itself: the interior rearview mirror display will tend to be widescreen, WoVision will be upgraded from 5-inch screen products to 7.3-inch, 7.7-inch widescreen display next year;
2, function: In addition to the existing driving record, this strong need function, remote viewing will also be the just-required function of the driving recorder. At present, the SoC of MTK, Qualcomm and Spreadtrum can be realized, and the whole form can also be realized in the form of +MODED. But the cost is relatively high. The ADAS algorithm will be further optimized next year.
3, business model: can be connected with the traffic police, the road administration department, you can take the road to capture the report and provide a certain incentive to the owner, and cooperation with the insurance company, etc., the current staring has already had such an application.
With the occurrence of various moral declines in recent years and the chaotic traffic in the city, more and more riders have begun to understand that only retaining evidence can better protect their legitimate rights in the road. As a monitoring tool, the driving recorder has been selling well in China in the past two years. Let's take a look:
The driving recorder is mainly composed of three major components:
1. The main control chip CPU, the main control chip is equivalent to the computer's CPU, it is responsible for image data acquisition and data compression, is the core component of the recorder. At present, there are mainly Ambarella, Novatek, Zoran, Sunplus, STK, SQ, and Zhizhi.
According to the resolution of the video, it can be roughly divided into three series: VGA (640x480) 720P (1280x720) and 1080P (1920x1080).
VGA (640x480) is the earliest product specification. The current solutions are: Taixin (STK), SQ, Sunplus (Sunplus), which are generally used in low-end recorder solutions. Taixin (STK), SQ, Sunplus (Sunplus) can also interpolate VGA (640x480) to 1280x720 by software, but it is not real hardware decoding. Compared with VGA (640x480), the actual effect is not improved, but instead recording Take up more memory space;
720P is currently the most cost-effective specification, the solution providers are: Quanzhi, Novatek, Zoran, hardware decoding to achieve 720P effect, generally used in high-end solutions;
The 1080P products are available from Ambarella, Novatek's NT96650 and Quanzhi's F20, but at a higher cost.
From this, the pros and cons of the main control chip and the cost sequence are: Ambarella > Novatek, Allwinner > Zoran > STK, SQ , Sunplus (Sunplus).
2. Image sensor, image sensor is also an important part of the driving recorder. At present, most of the driving recorders are OmniVision, Micron and sensors of companies such as ApTIna separated from Micron, mainly 300,000, 1 million, 5 million. 8,800, or even 12 million pixels.
3. Lens, the lens used in the current driving recorder, the fixed-focus lens usually uses the lens of Taiwan manufacturers, such as Taiwan Dali, matt plastic or glass fixed-focus lens.
The main chip manufacturers of driving recorders mainly include:
First, Ambarella: American company, advanced image processing and image compression algorithms, can be said to be the leader of this industry. The Aba series chips, which are used in high-end products, have good picture quality, stable performance but very high price. The core technology is not disclosed. Without authorization, the original technical support is not available.
Master chip
720P: A2S30, A2S50
1080P: A2S60, A2S701080P, A5, A5S, A7LA30, A7LA70/A6LA70D (1080P)
2304*1296: A7LA50D/A6LA55
Known with the Aba scheme A2S70:
Vico - DS1, DS2, TF1, TF2
ABee - V30, V31,
DigiLife - SP7.
Vosonic/FlexMedia- V737, V737W, V747W,
Patriot - T7W, T7
AIPTEK - X1, X3
MIO -258 & 358, 188, 238
PAPAGO- P3, P2x, P1Pro, P2Pro
Royal AP188, GoPro Collection, EGO E970
耀星 - Necker M898GF
Ershi-TOPPOP - A9, BF-346, SP7
Repatriation Whistler - A9, BF-346, Mini-M8, SP7
DOD -F520LS, F890LS
Trywin - TD3
GoPro - Hero
NJStar-F-103
HP -F200
Known with the Aba scheme A5S:
Vico - TF2
GoPro - Hero2
Known with the Aba program A7:
GoPro - Hero3
Scanner SCANNER - A-7
Yaoxing Necker -S2
PAPAGO GoSafe660 (A7LA30)
科涵C905(A7LA70)
Second, Zoran (Zoran): Also a company in the United States, mainly engaged in the design and development of digital audio and video integrated circuits and market sales, with the representative of the Taiwan brand Garmin driving recorder. Recorder market investment is relatively small, and market share is gradually decreasing.
With the ZORAN Zoran program:
CANSONIC - MDV-3000
Fly to the news - FDV-1080 WOW
Garmin - GDR35 (C14P)
Third, Taiwan Unicom (Novatek): Taiwan's second largest IC design company, strong strength, top technology in general, but mature technology is doing very well, the price is relatively low, the product cost is very high. Especially after the launch of NT96650 in 2013, 1080P also has its place, and with the WER and magnesium imager AR0330, the performance is amazing, and even the quality of the image clearly wins the Anba program, the advantage in price will lead to the joint Competitiveness has increased dramatically.
With the joint scheme NT96220FG/NT96630:
CarCam -P9000 (Talon88 #90 floor)
K6000 hundred yuan driving recorder (kuw443 #102 floor)
Trywin - TD1
Star Eye - M868
With the joint scheme NT96650 (H.264 1080p 30fps):
CarScam - WDR650 (Joint version of the program NT96650 + AR0330 CMOS (official announcement)
DOD -LS300W (Joint Solution NT96650 + AR0330 CMOS)
White card - T200, GT300...
Fourth, SQ / Lingyang / Taixin: Taiwan company value is low, like a cataract during the day, like a chameleon at night. Generally used in insurance companies to purchase gifts.
Sunplus's independent high-end series, the effect is almost the same as the 96650, because his frequency and power consumption are very low, the interference to other components is very small.
Taixin (STK) Taiwanese company entered the recorder market earlier, with a higher market share in the 640*480 era, but after the 720P and 1080P markets, the competitiveness was insufficient and the market shrank severely.
Yiqiang (SQ) has a military background, the price is relatively low, the image performance is general, the power consumption is slightly larger, the most important feature is the high stability of the product, the product has great advantages in high temperature resistance and low temperature resistance, and the product is at the low end. Market share is ok.
Taixin master chip has:
STK2365, STK2675, STK3228, STK1262, STK1264, STK1365, STK2570
With the Taixin program:
Mio 338, Marbella God Hand - MD2, MD3 Trywin - TD2
Yiqiang master chip has:
SQ680, SQ690, SQ1920
With the strong solution:
FLYTEC - FS-101
V. Quanzhi: Headquartered in Zhuhai, domestically produced chips, has been engaged in the development of tablet solutions. In the driving recorder industry, as a rising star, the company knows that it can only do it in the video industry, and it is a new way to focus on research. The chip, one chip supports two lenses, and the images captured by the two lenses are processed onto one screen. Mid-to-high end, with price advantage and excellent performance. The image processing capability is relatively high (multi-lens support), but the power consumption is slightly larger. It is mainly in the dual-lens and multi-lens recorder market, the real front video 720P, rear video VGA. The dual camera is not the Zunran is the all-intelligent chip, Zoran's expensive brand is used, the whole Zhi chip is cheap but the hardware is only 1.3 million pixels.
With the All-Chief program:
FLYTEC - FS-101
6. MediaTek MTK: Taiwan's largest IC design company, the originator of the mobile phone in the cottage, has strong advantages in products with cloud and related to the Internet of Vehicles. In the smart phone industry, it is directly related to Qualcomm PK, but it is not enough to pay attention to the driving recorder industry. It is not mainstream.
tcl , https://www.tclgroupss.com