On April 2, Matsushita Electric's business division includes lighting related business divisions, home equipment, building materials, control equipment, electronic materials, electrical appliances, etc. Among them, the lighting-related business unit has more development potential, and LED lighting is also The company will focus on the development of the company in the next few years.
   Matsushita Electric's layout of LED lighting is quite early. In the early 1990s, LED lighting research was carried out. In 2010, 1,100 LED lighting products were launched. The company's goal is to achieve LED lighting sales of 100 billion yen in 2015.
   The development concept of Panasonic Electrician LED lighting products is "Triple Saving" - namely Saving Energy, Saving Size, Saving Price. In Saving Energy, the company built an automatic dimming sensor in LED lighting, which reduced the power consumption of LED downlights by 96% compared with traditional incandescent lamps.
   In terms of Saving Size, Matsushita Electric developed the industry's smallest LED recessed lamp, which mainly uses a single LED package component and enhances the heat dissipation design of the LED lamp. In order to increase the sales of LED lighting, the company has lowered the price of 68 LED lighting products from April, with a drop of 10% to 30%.
   Matsushita Electric's lighting sales target for 2015 is 100 billion yen, which is the sales target for LED lighting in 2015. In addition to the domestic market in Japan, it has also begun to target overseas markets such as Asia and Europe; in addition, to reduce its LED lighting. Manufacturing cost, its LED chip from the current outsourcing method, the future will be internalized in the exhibition, making its LED industry chain vertical integration more complete.
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